Wes Wilson, who is generally acknowledged as the father of the '60s rock concert poster, was born Robert Wesley Wilson on July 15, 1937 in Sacramento, California.
Wilson's first poster was self published. Done in 1965, it has been nicknamed the "Are We Next?" poster. It notoriously features a swastika within an American flag motif, a protest by Wilson to the ever-increasing U.S. involvement in the Vietnam War. It is a clear example of Wilson's politics, and his willingness to speak out and be counted continues to this very day.
Wes Wilson single-handedly pioneered what is now known as the psychedelic poster. His style of filling all available space with lettering, of creating fluid forms made from letters, and using flowing letters to create shapes became the standard that most psychedelic artists followed. It helped put the "psychedelic" in the art.